Rebrand concept

State Board of Education rebrand concept

Rebrand concept depicting forward movement, pathways, guidance, and opportunity for Idaho learners. The directional forms create a sense of progress and momentum while the bold ‘D’ shape reinforces leadership, stability, and statewide impact. The three bars represent the three core values: innovate, education, lead.

Color system rooted in these three core values—blending trust, innovation, and human connection to reflect Idaho’s modern education and workforce pathways.

Client

  • Idaho State Board of Education

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